Feature August 31, 2022 John Bernot, MD

5 ways to prioritize patients and profitability

Ayva is designed to help healthcare providers balance patient care and profitability.

Healthcare providers should not have to sacrifice the quality of care for profitability. Research shows that when a practice focuses too much on profit, it can lead to a lower level of patient care.1 

Also, your patients expect high-value consumer-oriented services that are convenient for them, similar to what they experience with retail and banking. 

The current healthcare system makes balancing patient care and profitability challenging at best. It’s vital to prioritize patient care in and out of the office, which can be difficult with limiting systems such as electronic health records. 

A dynamic patient engagement platform like Ayva can help providers and their patients get what they need from their healthcare experience.

Here are five tips for effectively managing patient care and profitability: 

  1. Prioritizing communication outside the healthcare setting

One of the most challenging issues providers face is prioritizing patients once they’ve stepped out of the office. Without proper communication and patient engagement tools, it can be difficult for providers to follow up. 

Also, patients may not follow through with their post-op directions or other care plans. And they want the process to be accessible and simple just as much as providers do. 

For example, patients prefer texts over voicemails. Most people don’t answer the phone for unknown numbers. A survey from the Pew Research Center shows that only 19% of US adults respond to an unknown number.2 So, contacting them by phone wastes time and money on the provider’s side, with a slight chance of being effective. 

  1. Promoting task adherence 

Along with text messages, providers can use platforms such as Ayva to increase patient communication without sacrificing time, resources, and profit. 

Healthcare services for patients in remote locations are cost-effective for both patient and provider and support the care continuum. Hospitals are also able to continue a relationship with post-acute care patients discharged from the hospital. Patients can use the two-way messaging system to get in touch with their providers and will be more likely to engage and will improve task adherence. 

  1. Focusing on patient communication after in-office care

Once a patient leaves your office, you can’t make them continue engaging with their treatment plan. When you send them off with a pile of paperwork, they likely won’t go through it. 

Ayva allows providers to send check-ins and daily to-dos to patients to confirm they’re following directions. Providers can also share educational content for all health literacy levels to help them understand how best to complete their daily to-dos. This alleviates the need for patients to call into the office with questions if there is confusing material in their treatment plan. 

Offering your patients a solution like Ayva means less time you have to spend contacting them when they leave the office, and the interactive features will motivate them to stay on track with their health. 

Having a system that clearly indicates the off-track patient enables care teams to identify those patients who may need additional support. This is particularly important for providers that have patients with chronic conditions. 

4. Centering patient activation

Now that we know it’s possible to prioritize patient care outside the office, how does it translate to profitability? There’s a benefit to making the patient’s life easier for the providers as well. 

Ayva can increase patient activation, making patients more likely to follow through with their treatment plan. This is especially important for patients with chronic conditions or patients who are undergoing a surgical procedure.  

5.  Increasing reimbursements

An increase in clinical options, optimization, and new technology can lead to better health outcomes, regulate costs through higher reimbursements, and, in turn, increase value for both patients and providers. 

Patients actively engaged in their care with an easy-to-use platform can also lead to fewer same-day cancellations and no-shows, which increases practice profitability. With systems like Ayva, patients can check appointment reminders and ensure they’re following pre-op care plans from a single source, thus keeping patients on track and the practice operation flowing smoothly.

Learn how a dynamic patient engagement platform can help your organization prioritize patients without sacrificing profitability. 

 Meet Ayva today!

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Shane Andreasen

Bravado Health


Bravado Health Media Line


(561) 805-5935